The Classics
Whakatāne's annual Classic Car and Caravan Show needed a refreshed logo and set of marketing collateral. Drawing inspiration from classic pin-up posters and vintage car advertisements, we developed the following designs.
Client
The Classics
Year
2021
The Poster
The concept of the brand was based on the vineyards past life as a dairy farm. The herringbone design represents the runs of milking stations.
The Vehicle Sticker
Supplied to exhibitors, the stickers were placed on the vehicles so that visitors could vote on their favourite exhibitors across the various categories.
The Signage
Every event needs some nice signage options for advertising, brand awareness and venue dressing.
If the public doesn’t know the event is on, they probably wont come.
The Site Map
Where to go? and who’s there? The map lets you know.